Mobile-based B2B marketplace Wydr has shut down its operations. The Bessemer Venture Partners and Stellaris VC-backed company has also suspended its website.
Wydr was a marketplace for wholesale buying and selling across categories including electronics, fashion and automotive. According to its linkedin profile, Wydr had about 44 employees. The profile indicated that the GURGAON, India based startup was trying to be
“The World’s First Performance Based Wholesale Marketplace that makes wholesale buying and selling more organized, quicker and easier. We enable Brands, Importers and Wholesalers to reach out to the millions of retailers across the country using the innovative and disruptive mobile-based marketplace.”
The B2B marketplace segment in India include Indiamart, Power2SME, ShopX, and OfBusiness with Udaan being the largest and fastest growing.
The startup was launched by Devesh Rai, a founding team member of ShopClues. A graduate of Indian Institute of Management-Calcutta, Rai had previously led the marketing and distribution division at Mail Today newspaper. He also had stints at HT Media, HCL Technologies and Rediffusion.
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